Live online workshop Q3 2026
Before you buy equipment.
Before you design artwork.
Before you record a single word.
Make sure you are building
the right show.
The Podcast Positioning Sprint is a live online cohort-based workshop for aspiring podcasters who want to test and refine their ideas before investing months creating content.
R249 per seat
60 minutes
Live online
Early September 2026
PODCAST POSITIONING SPRINT
Give me 60 minutes.
Let's make sure your thinking is clear.
Why this matters
Podcast problems start before the first recording.
A surprising number of shows struggle because the idea is too broad to build a real audience around.
Others launch without knowing who they are actually making the show for.
Some never make it past a handful of episodes because the format is not sustainable.
These challenges can almost always be identified before you invest significant time, money or energy. A little clarity at the beginning saves months of frustration later.
You will leave knowing
One session.
Real clarity.
Why your podcast should exist
Who your podcast is really for
Whether your concept is focused enough to gain traction
Which format best supports your idea
What your next step should be
A little clarity now saves months of frustration later.
Podcasting can become overwhelming.
Join the next cohort for a focused 60-minute session to find the right direction before you commit to anything. The Podcast Positioning Sprint is a live online workshop designed to help aspiring podcasters test and refine their ideas before investing months creating content.
Your host
If we haven't met yet, my name is
Sean Loots.
I have spent nearly two decades working behind a microphone.
As a broadcaster, podcast strategist and founder of Latitude Podcast Studio, I help individuals, businesses and organisations build shows with real purpose from the start.
I have also seen what happens when people skip the thinking and rush straight to production.
An idea that sounded good in theory, recorded before the idea was actually ready. The first few episodes go up. Then energy drops. And somewhere around episode eight, the whole thing loses momentum.
This workshop exists to help you avoid that.​
This workshop is for you if
So you want to start a podcast.
You have been thinking about starting a podcast but are not sure where to begin
You are overwhelmed by conflicting advice online and want a clear direction
You are considering a podcast for your business, organisation or personal brand and need to know if the format makes sense
You have an idea but need help figuring out if it is strong enough
You want to avoid costly mistakes before committing to equipment and production
You want to do this properly from the start, not rebuild it six months in
next session · Q3 2026
Get first access
when seats open.
Upcoming
Podcast Positioning Sprint · September 2026
60 minutes · Live online · R249 per seat · Limited seats
The Podcast Positioning Sprint runs quarterly. The next session opens in Q3 2026. Join the list below and you'll be the first to know when seats become available, plus you'll receive The Podcast Catalyst, strategic thinking about podcasting delivered on the 2nd Wednesday of every month. You can unsubscribe at any time.
First access to seats before the public announcement
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The kind of thinking that makes the Sprint more valuable before you arrive