The Feedback Loop
Podcast Coaching with Sean Loots
Your podcast is good. Let’s make it unmissable.
Most podcasters create in a vacuum, making it very difficult to know where you are exerting too much energy and where you could save time.
That's why you need 1:1 podcast coaching in South Africa, designed for independent creators.
The Feedback Loop gives you a direct line to an experienced podcast consultant, so you’re not just guessing what’s working, you’re acting on proven podcast growth strategies.

Who It’s For
You already have a podcast.
You’ve recorded, edited, and published episodes, but you know there’s more potential.
You want sharper storytelling, stronger audience connection, a show that stands out in your niche and grows strategically.
The Feedback Loop is for entrepreneurs, coaches and independent podcasters who take their podcast seriously and are ready to level up with expert 1:1 podcast coaching.
How does the Feedback Loop work?
Independent podcasters are often juggling multiple aspects of podcast creation.
With my guidance and clear, constructive feedback, your learning curve is shorter and sharper.
The Feedback Loop podcast coaching method is a focused 3- or 6-month programme where we meet once a week for 45 minutes online.
Together, we'll revisit your latest episode, analyse your workflow, review your listener experience, unpack your unique pain points, make practical changes you can apply immediately, address your concerns and ideas for growth, all while keeping your goals top of mind and helping you avoid overwhelm.
The Feedback Loop Options:
-
Weekly 45-minute online sessions for 3 months = R 6 000.00 (12 sessions)
-
Weekly 45-minute online sessions for 6 months = R 12 000.00 (24 sessions)
What You’ll Get
-
Professional critique of your show content, flow, and sound
-
Tailored growth strategies for your unique audience and niche
-
Storytelling and delivery coaching to keep listeners hooked
-
Content planning guidance for better consistency and quality
-
Hands-on accountability to make sure you actually implement changes
Results You Can Expect
-
Stronger episode structure that keeps listeners engaged
-
Clearer, more confident delivery
-
Audience growth through refined, repeatable improvements
-
A show you’re proud to share with anyone, anywhere
Why Podcast Coaching Works
Most podcasters create in a vacuum.
The Feedback Loop gives you a direct line to an experienced podcast consultant and podcast coach so you’re not just guessing what’s working, you’re acting on proven growth strategies.
It’s like having an executive podcast producer in your back pocket, helping you make every episode better than the last.


About Sean Loots - Podcast Coach
Sean Loots is an award-winning South African podcaster and podcast producer. As a consultant and coach, Sean has produced podcasts for brands, trained entrepreneurs and guided agencies & PR firms through The Podcast Accelerator Playbook.
In 2025, Sean founded Podcast Club to grow the African podcasting community, offer support and guidance to new and experienced podcasters.
Sean helps independent creators and businesses around the world launch and grow podcasts that stand out. As a calm, strategic consultant, he combines big-picture thinking with practical, actionable advice that works for independent creators and businesses alike.
Frequently asked questions
Partner with a trusted podcast consultant who brings storytelling, branding, and strategy together.
Let's discuss your podcast ideas and create a strategy that turns your vision into a successful audio experience.